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When industrial signed the guest friends CRM continuously improve customer satisfaction
On July 30, 2014, shenzhen when industrial co., LTD. (hereinafter referred to as the "when industrial")
signed keyou, through the guest friends CRM system, set up information platform, establishing and
maintaining mechanism of continuous improvement, the pursuit to create new products and services,
to meet the needs of different customers.
When industry is China's earliest and largest manufacturers of BGA Rework Station, founded in 2000,
experienced the BGA FCT has grown from fixture dot products to the first localization of
BGA Rework Station line product line to surrounding BGA manufacture, storage, SMT, testing, repair
and regeneration of planar radiation product line and into the BGA kernel in the future 3 d Solution
of the full product line. Relying on excellent quality, reasonable price and considerate service, quickly
open the market and won many well-known enterprises such as asus, samsung, msi, shenzhou, TCL,
philips, 7 up, skyworth, seven, Canon, tongfang, etc.), also make our company in the electronic
manufacturing factory's market share reached 85%. Not only broke the foreign high monopoly
situation, also become the BGA rework stations measure of manufacturing enterprises. We all
BGA rework stations can meet lead-free process, meet the Rohs standards; Materials and accessories
used for the product (including wire), all have a third party (including Europe, America)
quality testing machine.
By introducing the guest friends CRM management system, support of 360 ° view of the customer master
data, including the purchased equipment, service contracts, the interaction of history, in view of the
existing clients or potential clients, to set a customer level classification standard, including the total sales,
the average yearly/quarterly/monthly sales, the enterprise property, assets, potential demand indicators.
System can deal with related business, streamline service process, according to the change of the
company itself and the continuous development of customer base, can adjust the existing customer level
standards. System has realized the customer information, equipment, marketing, sales, etc of routing
management, information management and business has realized the integration with other systems,
effectively integrate the dispersed in the system of original data, facilitate data sharing and unified
management, can effectively coordinate the work between different departments, thus greatly improving
the work efficiency. And may, according to various demand information and sales forecast,
formulate feasible pin
Friends believe that by the guest the implementation of CRM, help when industrial informatization
management, promote continuously improve product functionality, quality continues to improve
quality and timely after-sales service, meet the needs of the user changing and development of the
business, won the recognition and trust of customers.